November 6th, 2012
onaissues
If users’ news feeds become a wasteland of Tide advertisements and posts about how many friends have “liked” Target, those users are increasingly unlikely to return. But if Facebook doesn’t let brands get their message out without throwing up ever-more toll booths, the brands might jump ship, too, making Facebook’s promoted-posts plan a total failure.

Is Facebook “broken on purpose” to sell promoted posts? | Ars Technica

A look at the new limitations that Facebook has put on brand pages, how they’re impacting traffic and what page managers should be watching as they post. 

(Source: Ars Technica)

4 notes·
news journalism social media Facebook
  1. elizs reblogged this from onaissues
  2. onaissues posted this
Loading tweets...

@ONA

There are any number of pressing media issues in the digital age -- we're sure you can come up with a handful without breaking a sweat. ONA Issues is your platform to define them, share them, explore them and get a better fix on how they impact the work you do. Here we'll look to you for your perspectives and conversations and help jump-start discussions by posting insightful reporting, commentary and analysis from anywhere and everywhere. We're here to listen and learn. Join us.

Networks