If you make a concerted effort to say, have public editorial meetings, or host community forums, people in your community will get to know and trust you. They’ll know you’re doing something in service to their community. They’ll often be more willing to pay for all sorts of services based on built genuine relationships.
Molly de Aguiar, media and program communications director for Geraldine R. Dodge Foundation discusses how to listen for better community engagement.
Check out the takeaways from Community Engagement Models for More Inclusive Journalism, which featured Josh Stearns, Director, Journalism & Sustainability, Geraldine R. Dodge Foundation; Jennifer Brandel, Founder and CEO of Hearken; and Laurellen McCann, Civic Innovation Fellow, Open Technology Institute at New America Foundation.
(Source: knightdigitalmediacenter.org)
